Government Proposal Consultant | Pam Silverthorn, CP APMP
  • Welcome
  • Proposals
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  • About
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    • How to Work with Me
  • Resources
    • Federal RFP Analysis >
      • RFP Cover Letter
      • A SF33 >
        • A SF33 field definitions
      • B Supplies/Svcs/Prices
      • C SOW/PWS
      • D Packaging & Marking
      • E Inspection & Acceptance
      • F Deliveries or Performance
      • G Contract Admin Data
      • H Special Contract Reqs
      • I Contract Clauses
      • J Attachments
      • K Reps & Certs
      • L Instructions >
        • L Detail
      • M Evaluation Factors
      • Amendments
      • Bibliography

Winning Proposals

It's not enough to just assemble a team to develop a proposal that can survive the federal government's initial compliance review. You must capture the attention of federal source selection officials with a compelling proposal that is strategy driven, strengths based, and customer focused.  A formal capture strategy lays the foundation for efficient development of a compelling proposal with a higher win probability. And, the capture process results in artifacts that define your proposal's strengths, benefits, strategy, and customer understanding.

As a government reviewer, I have experienced the frustration of trying to score poorly written proposals that were lacking the discriminating benefits and viable solution to the acquisition goal. So, I can tell you firsthand that pre-RFP work is paramount to your success in winning government contracts.

For more than a decade, I've implemented best practices associated with America's most respected business development consulting firms including Sant, Shipley, and SM&A. These methods and tactics are characteristic of an 80%+ win rate. When you're ready to boost the win probability of your next federal RFP response, please reach out to me and let's discuss how I can support you.
proposal development process

​Proposal Development Feature
Benefit to You
​In-depth RFP analysis of Uniform Contract Format, Sections A - M for Commercial and Non-Commercial Items/Services
Ensure that your proposal is responsive and implements critical instructions from every section of the RFP
​Burst RFP to create a detailed Annotated Outline that addresses customer's RFP instructions and requirements 
​Accounts for 100% of proposal requirements and mitigates the risk of early elimination due to noncompliance
Story maps provide a visual that represents the proposal structure and helps the team visualize the final submission
Permits easy buy-in from executives and serves as a common visual roadmap for the development team
Defined and disciplined Color Team Review process including careful disposition and tracking of comments
Makes effective use of senior leadership guidance -- saves valuable time invested to participate in reviews
Experienced at guiding clients through FAR Part 15 Contracting By Negotiation
​Reduce complexity and anxiety, help you stay focused on government acquisition requirements
​Proposal toolkit includes an efficient Proposal Tracker tool, style guides, templates, and more
Saves time by centralizing critical RFP response information and allows the team to get started immediately at kickoff
Pam Silverthorn. All rights reserved 2023.
Image Credits: Microsoft, Wikipedia, Creative Commons 2.0
Winning new business | Washington, DC | Houston, TX